Saturday, 13 February 2010

Interesting Animal Campaining

I like the way in which the producers of these campaign posters have used the animals in these pieces, not because there showing the animals being mistreated but the way they use them as more than that metaphorically labeling them.

The way they've almost camouflaged them into the backgrounds intrigues me also placing them in the piece as a very important part and yet hiding our immediate view from them.

the elements used like the belt in which the campaign details are displayed on, instead of a big bold bulky banner they've gone for the more subtle yet effective leather collar 'strap line' look.

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