Toyota RAV4 Cross Sport Trampoline Billboard

This Viral advertising is linked to http://www.happiness-brussels.com Uniquely challenging potential customers to compete for a sales folder for the Toyota RAV4 by posting them around 10 ft above the trampoline, cleverly already there is the strap line 'serious fun'.

Cheeky popular adverts like this grabs everybody's attention and further develop their target audience potential. I like things like this as it shows such quirky ingenuity and creative thought.